Hailey Bieber, a style icon known for her effortlessly chic looks, has recently embraced a deep, rich color: aubergine. This plum-toned purple isn't just a fleeting trend; it's a sophisticated choice that adds depth and drama to any outfit. Let's explore why this hue is taking center stage and how you can rock it.

The Allure of Aubergine: Why It's Having a Moment

Aubergine's popularity stems from its versatility. It's rich enough for fall and winter yet still feels fresh and modern. Unlike brighter purples, aubergine possesses a subtle maturity that translates well into both casual and high-fashion settings. Its depth allows it to be paired with a wide range of colors and textures, making it a staple for the stylish individual.

Hailey Bieber's Aubergine Style Statements

Hailey's recent appearances showcase aubergine's adaptability. From sleek, form-fitting dresses to more relaxed separates, she demonstrates how this shade can be incorporated into various styles. Her choices often involve high-quality fabrics and sophisticated silhouettes, elevating the color beyond a mere trend and establishing it as a timeless wardrobe addition. Observe her choices for inspiration on how to effortlessly incorporate aubergine into your own wardrobe.

How to Incorporate Aubergine into Your Own Wardrobe

Start by introducing aubergine pieces gradually. A simple aubergine sweater paired with neutral tones like cream or beige can create a chic look. Consider an aubergine skirt with a crisp white shirt, or an aubergine accessory, such as a handbag or scarf, to add a pop of color to your existing outfits. Experiment with textures—a velvet aubergine blazer, for example, adds a touch of luxury. Remember, confidence is key: embrace the boldness of the color and own it.